Energy Channel Manager

Minimin requirements:

  • Engineering and/or business education
  • 5 to 10 years experience in Marketing and/or Sales , preferably Channel Management in Partners environment
  • Understanding of MV offers and markets is required, but not expertise
  • EE is first preferance

English speaking required for interaction with BU

Customer oriented, focus on results. Demonstrated leadership and collaborative mindset expected to engage successfully with the Energy & partners teams.

Job Description:

Work and support the Partner Projects Channel Managers for PnB, Contractors and Specifiers on the following endeavours:

  • Platforming and channel coverage activities
  • Aligning commercial policy for Energy products through those channels
  • Engaging with channel sales teams ( wherever they are in the organisation )
  • Visiting Key customers to gather their needs and support the engagement processes
  • Developing a structured and scheduled marketing plan integrating energy business actions in
  • Channel animation plans led by Partners, and supporting execution, thus avoiding parallel activity.Define & Engage the Channel growth plan
  • Identifies the end-customer segment specificities , contributes to the go to market strategy based on BU roadbook for Partners , confirm commercial
  • policy on Energy offers for the channel and support its implementation.
  • Consolidate and follow competition activities through channels to feed this strategy
  • Validate with the Partner’s teams the 3Y local Channel growth action Plan (Business Plan), share and deploy it within Energy teams
  • Manage the customers ‘portfolio plans (Customer Retentions and Customer Acquisitions)
  • Consolidate Channel coverage analysis to define specific plans for Customer Retentions and Customer Acquisitions
  • Manage the Customer portfolio in order to size and allocate sales resources.
  • Develop up sell and retention strategies for channel partners and consumers to improve loyalty, drive retention and profit growth on Energy scope
  •  Customer Acquisitions: Qualify new prospects jointly with partner BU
  • Develop and saturate his (her) channel
  • Based on targeted market understanding and the strategic guidelines, define and deploy the actions plan along the year to boost the business thru the channels
  • Plan and highlight relevant offer launches and boosters as part of the channel plans and secure expectations on assets delivery , animate the content production with offer marketing to feed the plan
  • Use Pull and push product approach, develop prescription plan
  • Leverage channel integrated marketing activities driven par the Partner Channel Market team to boost Energy business, that include online and thru sales people, demand generation, leads management, operational actions plan (either for conquest or retention), launches and campaigns
  • Manage Customer acquisitions and retentions through MarCom Activities (Events, Direct Marketing, Web, PRM ) as set by Partners or central team ( global events )
  • Take in account local channel requests as per Energy scope, bring information to Offer Manager to bring differentiation
  • Support the channel’s sales growth and profitability, follow and review the Sales execution
  • Understand and share with Energy Offer Mkt team the discount, rebates and Special Price Agreement policy on the channel concerned to adapt price structure accordingly
  • Under the Energy Mkt Leader’s leadership, propose Sales objectives through Channels and validate ambition
  • Build the Customer Action Plan related to Energy growth plan for the channels , in order to support the field sales force at country level
  • Leverage internal resources to delivers preferred sales organisation and skills, sales tool kits and training
  • Monitor top line revenue and growth for the Channel segment relative to the Energy business scope and when possible the profitability